Please use the resources you find on this page to help spread the word about the Halloween & Attractions Show! Looking for Exhibitor forms & kits? Click HERE!

Exhibitor Emails

Use the template elements below to let your customers know that you’ll be exhibiting at the upcoming Halloween & Attractions Show!

Exhibitor Invitation Email

TransWorld has always had a credential process to verify potential buyers for them to get into the show. The exhibitor invite email has never been advertised before and we have decided to assist you the Exhibitor in providing you a plug in email to use to send out to your current customers to come meet you at the show. This is a very powerful tool for every business. This allows your customers to bypass the standard credential process that requires several documents to be approved by simply emailing them this form to them to fill out and inviting them to the show. You are basically verifying that they are a real buyer.

How does this help you?

  • It allows you to meet face to face with your current customer and build a personal relationship with them.
  • It allows you to show them new and exciting product lines or current products they have not seen in person.
  • It gains confidence from the buyer in your company and gives you an edge for continued sales in the future
  • Meeting your buyer in person at the show creates more sales and a long-term relationship that will strengthen your business.
  • Bringing existing customers and inviting them to your booth gives you a better chance of having sales guaranteed before the show. (This helps cover your cost to do business at the show. Several exhibitors take advantage of this to cover operating costs.)

A great way to make this more effective is to put your company’s booth number in the email and offer an exclusive sale that’s only offered at the show. Give them a reason to make the effort to meet your staff!

Here is how it works:

Following this paragraph, we have provided the basis for your own email to invite your customer database and/or select customers to the HAA Show, allowing them to bypass the standard application process and proceed directly to registration to purchase their passes – note that you’ll need to update certain elements (called out clearly in the text); you can also apply additional styles and formatting as you see fit. You can grab the source code by (depending on your browser/platform) either right-clicking or CTRL-clicking on the page, choosing “View Source” to see the underlying HTML, then copying the HTML into your own email app or service of choice.

  • Get the bare-bones HTML email template HERE. This just provides text and links – you’ll need to add formatting, graphics, etc. to match your brand.
  • Get the fully-formatted version of the HTML email template HERE. No formatting required – just swap out key bits of text and it’s ready to send!
  • If you’d prefer to download the bare-bones HTML page to your desktop for editing, click HERE.
  • If you’d prefer to download the bare-bones HTML page to your desktop for editing as a Word Doc, click HERE.

Banner Exchange

Use any of our banners below and link to! Once you’ve added our banner to your site, send a link to the page showing the HAA Show banner on your site to along with your own banner/link to be added to our Links Page!

Need help?

Contact Chad Savage at or 916-SPOOKY-1 with any questions!

Donat Insurance

2019 Show Dates & Hours

Trade Show Floor Hours
3/21 Thu. 10:00 AM - 5:00 PM
3/22 Fri. 10:00 AM - 5:00 PM
3/23 Sat. 10:00 AM - 5:00 PM
3/24 Sun. 10:00 AM - 2:00 PM
Buyer Registration Hours
3/20 Wed. 12:00 PM - 7:00 PM
3/21 Thu. 9:00 AM - 5:00 PM
3/22 Fri. 9:00 AM - 5:00 PM
3/23 Sat. 9:00 AM - 5:00 PM
3/24 Sun. 9:00 AM - 2:00 PM
Exhibitor Registration Hours
3/19 Tue. 9:00 AM - 5:00 PM
3/20 Wed. 9:00 AM - 7:00 PM
3/21 Thu. 9:00 AM - 5:00 PM
3/22 Fri. 9:00 AM - 5:00 PM
3/23 Sat. 9:00 AM - 5:00 PM
3/24 Sun. 9:00 AM - 2:00 PM

Please be prepared to present your valid Photo ID to enter the trade show floor, seminars, parties & events.

Wristbands may be picked up at the Seminar & Events desk.

What People Are Saying About the HAA Show

"If you are a serious haunt owner or operator, you cannot afford to miss TransWorld. It has everything you could possibly need to start up and run a major haunted attraction; from insurance agents and ticketing systems to large scale props, costumes and masks. I’ve attended every year since 1995 and it keeps getting bigger and better"

-Randy Bates, Bates Motel and Pennhurst Asylum

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