Daily Events, Tours & Free Seminars

Daily Events

Please note: You must register for the HAA Show before you can register to attend any seminars or events. Register for the HAA Show HEREAfter you register for the show you can use your last name and zip code or your registration bar code to make seminar/event purchases.

THERE ARE NEW EVENTS BEING ADDED EVERY WEEK. THIS IS NOT A COMPLETED LIST OF THE 2020 EVENTS


WEDNESDAY, MARCH 18th

Networking Night Out! featuring Room Escape Advisory Board and Established Owners | $50 Person Per Show | $60 Onsite
7:30 pm-10:30 pm (dinner, check in and pre-mingle starts at 7:30 pm)
BLT’s – Breakfast, Lunch and Tacos located at 626 N. 6th Street, St. Louis, MO 63116   (314)925-8505
Your feedback has been heard! This is a networking event that you don’t want to miss! Join the REC Advisory Board and Established Owners as they host a night full of networking at an awesome venue with relaxed and productive roundtables. This is not your normal party – this party was created with your needs as an escape room operator in mind!  This event is designed to expose you to individuals in all phases of business to make connections and share information!Here’s how it will work: (NEW TWIST) Each table will have a set of topics (yes, you will change throughout the night), join a topic table, ask questions, get answers and build business relationships with operators just like you! Don’t worry, there will be a food and non-alcoholic beverages included in your ticket: 7:30 pm – 9:00 pm Taco/Nacho Bar which includes all Fountain Beverages & Iced Tea (non-alcoholic beverages). There will also be a Cash Bar all evening long!

Table talk topics will include (but not limited to):

  • Scenic and lighting design
  • Tech Talk
  • Marketing
  • Customer Service
  • Booking Software
  • Day to Day Business
  • Open Conversation
  • Getting Started in the Industry
  • VR Discussions
  • Cooperate and Special Events
  • Puzzle & Game Design
  • Immersive Environments
  • Expansion
  • Management and Employees
  • Buying and Selling Escape Rooms
  • Partnerships and Collaborations
  • Each table will have 1-3 topic specific facilitators who will keep the conversation focused.

Seating is limited – Book Now! Produced by the Escape Room Owners Board


THURSDAY, MARCH 19th

Sixth Annual Don’t Be A Monster Silent Auction
10:00 am Thursday 3/19 through 5:00 pm Saturday 3/21
Trade Show Floor, Booth TBD
Don’t Be A Monster is a bullying prevention nonprofit working with haunted houses throughout the U.S. to deliver free and low cost assemblies for students in grades 4th-10th. Our silent auction allows us to offer presentations for free to schools throughout the nation. Join Don’t Be A Monster for their sixth annual silent auction at TransWorld. With products donated from over 100 TransWorld vendors, there is sure to be something for everyone and every budget. For more information (such as how to get early access to bidding) visit: http://dontbeamonster.org/charity-auction/

Makeup Demonstrations
11:00 am – 5:00 pm
Trade Show Floor, Makeup Demo Stage 
Conducted by the experts in the industry and located right on the show floor on the Makeup Demo Stage located at the front of the 1300 aisle! FREE to all who attend with limited seating available. Don’t miss out on all the latest in special effects and makeup techniques that will make your haunt and your actors really scary and realistic to your customers. Trade show floor demo stage sponsored by Paasche Airbrush Co.

Thursday Opening Night Party! | FREE to All Attendees
5:30 pm – 7:30 pm | Holiday Inn Hotel (Across the street from the Convention Center)

Join us at the opening night party. Buyers and exhibitors get an opportunity to relax, kick back and catch up on the Halloween season while enjoying appetizers, drinks (every attendee will receive 2 drink tickets) and music in a relaxed environment. VIP Buyer will have their own line at the entrance of the party as well as their own food area & bar. Drink tickets will be dispersed until 7:30pm and must be used by 8:00pm. Sponsored by Froggy’s Fog, Donat Insurance & Ticketleap.

City Museum Party | Price $45 Pre-show | $50 Onsite
8:00 pm-12:00 am | City Museum
The always popular City Museum party is back and is now completely private! Come have fun with friends and fellow attendees, we will have the museum all to ourselves! Your ticket includes:

  • 1 large slice of pizza served in Architectural Hall and on the  mezzanine level 8pm-11pm (cheese, vegetarian and meat options available)
  • 1 drink ticket at either bar in Architectural Hall for beer, wine, cocktails, shots and non-alcoholic beverages. Drink tickets will be included until 5pm CST March 18th.  All tickets purchased after this time will not include a drink ticket.
  • D.J  playing music
  • Cash bar (2)  8pm-12am in Architectural Hall
  • Coat check will be available for $2 per item
  • 8pm-11pm cash food and drink sales will be available various locations.
  • FREE parking in the main lot for up to 80 cars

Please note that the Early Bird Pre-Show Discounts for City Museum will end Monday, March 9th at 11:59  CDT. Online registration will remain open after that date at the full onsite show pricing $50 per person. No exceptions on pricing can be made after the cutoff date so please purchase your tickets in plenty of time before the cut off date.


FRIDAY, MARCH 22nd

TransWorld Attendee Breakfast | $25 Pre-show | $30 Onsite | BUY NOW
7:45am-9:00am | Convention Center

Learn the tricks of the trade… whether you are just starting out or have been in the Halloween industry for years, the TransWorld Attendee Breakfast is a perfect start to our show. This seminar breakfast is presented by the TransWorld Buyer Board which is a group made up of the top haunted house owners in the industry. These owners will pull up the curtain and give you first-hand information about running a haunted attraction and how to approach the trade show floor. Packed with loads of information, these speakers will share their experiences of what has been successful for them as well as what situations they have had to deal with during the season. Bring all your questions to these industry’s leaders. This informal Q & A discussion is a great way to start your day before navigating the show floor! (Sponsored by the TransWorld Buyer Board).

Makeup Demonstrations 
11:00 am – 5:00 pm
Trade Show Floor, Makeup Demo Stage
Conducted by the experts in the industry and located right on the show floor on the Makeup Demo Stage located at the front of the 1300 aisle! FREE to all who attend with limited seating available. Don’t miss out on all the latest in special effects and makeup techniques that will make your haunt and your actors really scary and realistic to your customers. Trade show floor demo stage sponsored by Paasche Airbrush Co.

The Haunted Attraction Association Live Auction | FREE to all Attendees | Cash Bar
5:00 pm – 7:00 pm (Doors open @ 5:00 pm)
Auction starts @ 5:30 pm
Convention Center
Room 231
The Haunted Attraction Association’s annual live auction begins Friday immediately following the closing of the show floor. Take this opportunity to hang out with your friends while bidding on some of the industry’s finest props, animatronics and services. Cash bar in the room to help encourage higher bidding! All proceeds are go to the Association for the benefit of the Industry and its members. The money raised directly funds the Industry’s vital PR program so get out and show your support.

Christmas Show Networking Mixer | FREE to All Attendees
5:15 pm – 7:15 pm
Cash Bar
Holiday Inn, Laclede/Soulard Rooms
Meet and mingle with other Christmas Show buyers, owners and vendors and enjoy some holiday “spirits”! Appetizers and cash bar will be provided.

The Vampire Circus | $40 GA / $50 Premier seating ( Limited)* Pre-show | $50 GA / $60 Premier seating* Onsite | BUY NOW
Performance 7:30pm – 8:15pm | Intermission 8:15pm – 8:30pm | Performance Continues 8:30pm – 9:15pm | Ferrara Theatre in America’s Center
This live show is a spirited journey through an abandoned cemetery where an extraordinary circus comes back to life. Populated by a motley collection of off-the-wall characters and incomparable acrobats, The Vampire Circus is a visual vortex set in a twisted acrobatic fantasy universe where, little by little, chaos and craziness give way to a true celebration. Concessions (snacks, candy, alcoholic and non-alcoholic beverages) available; concession may be consumed in the theatre (except red wine).

Would you like to sponsor this event? Click HERE to find out how!

Check out the audience reaction at last year’s performance!


SATURDAY, MARCH 21st

Makeup Demonstrations 
11:00 am – 5:00 pm
Trade Show Floor, Makeup Demo Stage
Conducted by the experts in the industry and located right on the show floor on the Makeup Demo Stage located at the front of the 1300 aisle! FREE to all who attend with limited seating available. Don’t miss out on all the latest in special effects and makeup techniques that will make your haunt and your actors really scary and realistic to your customers. Trade show floor demo stage sponsored by Paasche Airbrush Co.

The Haunted Attraction Association State of the Industry Seminar | FREE for all attendees
4:30 pm – 5:30 pm
Convention Center
Room 231

Speakers: The HAA Board of Directors Join the HAA Board of Directors in an open discussion about the 2019 haunt season and the upcoming 2020 season. Moderated by Brett Moliter, President of the Association. We will discuss what went right and what went wrong. Be prepared to ask questions and share your experiences. This is a must attend seminar – hear what other haunters are doing across the U.S. and abroad from marketing to safety to operational tips. It will be packed with valuable information for every haunter whether you are a beginner or a long time haunt veteran. Excellent networking opportunity.
This seminar qualifies for one credit toward C.H.A.O.S. certification

Haunted Attraction Association OSCARES Awards Banquet | FREE to all attendees
5:00 pm – 7:30 pm (Doors @ 5:00, Event @ 5:40)
Convention Center
Room 241

Make plans to attend the 12th Annual OSCARES Awards Banquet. This event is where the Association rolls out the black carpet and recognizes attraction owners, vendors, and others who have excelled in our industry.

Presented by The Haunted Attraction Association at TransWorld’s Halloween & Attractions Show in St. Louis, these awards are the highest achievement in the Halloween and Haunted Attraction industry.

Don’t miss this very special event. This Haunted Attraction Association event will offer complimentary food and a cash bar for all to enjoy.

Escape Room Mixer | FREE to ALL Attendees
5:15 pm – 7:15 pm
Cash Bar
Holiday Inn, Broadway/Washington Rooms
Meet other room escape owners from around the world and get a chance to mingle at our Room Escape Mixer. Appetizers and cash bar will be provided. Buyers and exhibitors will get an opportunity to relax, kick back and catch up with industry leaders and enthusiasts We look forward to seeing you there.

Would you like to sponsor this event? Click HERE to find out how!

TransWorld’s Blue Moon Rising: A Werewolf’s Ball | $30 Pre-show | $35 On Site | BUY NOW
8:00 pm – 1:00 am (Buffet 8:00pm-10:00pm)
Convention Center Ballroom

As TransWorld’s Halloween & Attractions Show winds down, it will be time to gather your Werewolf Pack and lead them to the “Gathering” as we celebrate one of the rarest celestial events — the Bad Moon Rising.  A full moon on Halloween only happens every 18-19 years, but the wait is almost over since this blue moon will fill the sky on that most magical of nights in 2020.  To help usher in this Halloween moon, Werewolves are invited to convene upon the America’s Center Ballroom for an evening of fur-raising entertainment as we look forward to the upcoming Season of Screams with eager anticipation!  Join us for a live DJ, dancing, door prizes, drinks (cash bar), appetizers and more howling-good fun.  This is your chance to party with haunters from around the world and celebrate the end of another successful show.  Costumes and creative attire ARE ALLOWED* and encouraged (but not required) as you party the night away at the final celebration of the 2020 Halloween & Attractions Show! Tickets are limited, and when they’re gone… they’re gone!  You won’t want to miss this opportunity to celebrate such a rare and unique event!  After all, the Halloween Moon is so rare that it will not be seen again until 2037. Tickets are limited, and when they’re gone… they’re gone! Sponsored By Donat Insurance

*The No Costumes Policy DOES NOT apply to this after hours event!Blue Moon Rising: A Werewolf's Ball

SPONSORED BY
Donat Insurance


SUNDAY, MARCH 22nd

Makeup Demonstrations
11:00 am – 1:00 pm
Trade Show Floor, Makeup Demo Stage
Conducted by the experts in the industry and located right on the show floor on the Makeup Demo Stage located at the front of the 1300 aisle! FREE to all who attend with limited seating available. Don’t miss out on all the latest in special effects and makeup techniques that will make your haunt and your actors really scary and realistic to your customers. Trade show floor demo stage sponsored by Paasche Airbrush Co.

2020 Show Dates & Hours

Trade Show Floor Hours
3/19 Thu. 10:00 AM - 5:00 PM
3/20 Fri. 10:00 AM - 5:00 PM
3/21 Sat. 10:00 AM - 5:00 PM
3/22 Sun. 10:00 AM - 2:00 PM
Buyer Registration Hours
3/18 Wed. 12:00 PM - 7:00 PM
3/19 Thu. 9:00 AM - 5:00 PM
3/20 Fri. 9:00 AM - 5:00 PM
3/21 Sat. 9:00 AM - 5:00 PM
3/22 Sun. 9:00 AM - 2:00 PM
Exhibitor Registration Hours
3/17 Tue. 9:00 AM - 5:00 PM
3/18 Wed. 9:00 AM - 7:00 PM
3/19 Thu. 9:00 AM - 5:00 PM
3/20 Fri. 9:00 AM - 5:00 PM
3/21 Sat. 9:00 AM - 5:00 PM
3/22 Sun. 9:00 AM - 2:00 PM

Please be prepared to present your valid Photo ID to enter the trade show floor, seminars, parties & events.

What People Are Saying About the HAA Show

"FrightProps has been exhibiting at the TransWorld show for 10 years and it continues to be integral to my company in both pure dollar sales and networking opportunities. There is no other show in the industry that even comes close to the sales potential of TransWorld."

-Doug Anderson, Owner, Fright Props

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